Featured Speakers
John Bohan
President, i20Events
John has fifteen years of advertising experience including ten in new media and marketing. He is President of i20Events where he oversees all aspects of the company's educational conference business on new marketing tactics. John is also the co-founder and partner of Motion.TV, a website for top video content and consumer generated media.
In 2002, he worked as a top Internet advertising consultant where he founded Apollo Interactive's Online Media Division and assisted in the brand positioning for ValueClick Media. In 1997, he founded L90 (acquired by Ask Jeeves) where, as CEO, he brought the company public and developed one of the largest online media sales representation firms in the country with over $50 Million in annual revenue and 200 employees.
In 1995 and 1996, he served as the Executive Vice President for Screaming Media, one of the first content distribution companies on the Internet. John also worked as a television advertising sales executive for USA Networks and The Weather Channel from 1990 to 1995. John earned his B.A. in Economics from Middlebury College.
Return to TopSteve Cvengros
General Manager - MSN Content Management
Stephen Cvengros is the General Manager of MSN Content Management. He first joined Microsoft as Executive Producer of Chicago Sidewalk in 1997. Stephen’s initial internet experience was as Managing Editor and Creative Director of CompuServe. His newspaper experience includes art direction, editing and reporting roles at the Chicago Tribune, The Detroit News and Newsday.
He has received numerous journalism awards including editing and reporting (Association of Sunday & Feature Editors; Michigan Associated Press Sweepstakes Award) and design awards (numerous gold and silver awards from Society of News Design). His work was nominated for a Pulitzer Prize in explanatory journalism by the Chicago Tribune.
Return to TopJohn Durham
Engagement Specialist, Vice President/Strategy WEST, Carat Fusion
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Scott Eagle
Executive Vice President And Chief Marketing Officer, Claria
As Executive Vice President and Chief Marketing Officer, Scott is responsible for executing Claria's strategic plans focused around the consumer centric, personalization focused platforms. Scott's marketing responsibilities include overseeing the Marketing Communications, Database Marketing and Product Management teams.
Before joining Claria, Scott was the Vice President of Marketing at Concentric Network Corporation, where he built the marketing team that enabled a successful IPO. Prior to Concentric, Scott served as Vice President of Marketing at MFS Communications where he launched regional and national marketing campaigns for the start-up MFS Intelenet subsidiary, driving revenue to over $300 million in less than three years. Scott began his career at Procter & Gamble in marketing and new product development for their consumer packaged goods, managing brands such as Formula 44 and Chloraseptic. Scott holds a B.S. in Economics from the University of Pennsylvania, Wharton School of Business.
Return to TopNancy Friedman
Vice President/Advertising, Visa USA
Nancy Friedman has been the Vice President of Advertising at Visa USA since early 2001. She has responsibility for all U.S. advertising in support of the Visa brand, products, services, promotions and sponsorships. This responsibility includes television, print, radio out of home and online advertising.
Ms. Friedman’s marketing and advertising foundation was laid working at several powerful consumer brand companies with responsibilities for both advertising and general marketing. These included Dreyers/Edy’s Grand Ice Cream; Levi Strauss and Company and a stint leading the Marketing function at an online retailer.
Nancy has an MBA from the Haas School of Business at UC Berkeley and prior to beginning her marketing career had spent 5 years as a Human Resource Professional.
Return to TopToby Gabriner
President, Carat Fusion
Toby's role allows him to be involved in Carat Fusion's corporate strategy and operations, while actively helping to drive client strategy and high level account management. Toby works with several of Carat Fusion's marquis clients including Kodak, Gateway, and Western Union.Prior to becoming President, Toby served as Chief Operating Officer of Carat Interactive, and is credited with some of the most significant changes to the agency over the past year including tighter integration amongst offices nationwide, realignment of people and processes to better support client needs and a visionary approach to Direct Broadcast, bringing television, radio and interactive into powerful alignment.
Return to TopColin Kinsella
General Manager of Avenue A | Razorfish West
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Helen Loh
Vice President, eMarketing, Charles Schwab & Co., Inc.
Helen Loh is currently Vice President of eMarketing at Charles Schwab. In this role, she is responsible for marketing communication and channel management on Schwab.com. This channel serves >1MM unique clients each week and is a key source of new client acquisition. During her tenure at Schwab, Ms. Loh has championed initiatives to personalize online client communications, leveraging targeted messaging capabilities to create a virtual 1:1 relationship on the web.
Ms. Loh has over 15 years of marketing experience spanning across diverse industries, including brand management at Clorox, internet portal marketing at SINA.com, and creating the leading brand for event management technology at OnVantage. Ms. Loh holds a bachelors degree in Industrial Engineering from Stanford University, and an MBA from the Stanford Graduate School of Business.
Return to TopGaetano Mastropasqua
SVP, Corporate Global Promotions And Partner Relations
Warner Bros. Entertainment
Mastropasqua joins Warner Bros. Entertainment from Equity Marketing, Inc., where he served as the company’s President, after having moved up the ranks in various marketing and promotion executive roles within the company. Prior to Equity Marketing, Mastropasqua spent seven years at American Express Travel Related Services, most recently as Vice President, Global Business Development Strategy. Mastropasqua began his career at Arthur Andersen Management Consultants, holding various management positions in Montreal, Chicago, Paris and Milan.
Fluent in English, Italian, French, Spanish and German, Mastropasqua holds bachelor’s of commerce degree from McGill University in Montreal and a master’s degree in management from Northwestern University.
Return to TopTim Smith
President, Intelevision
Tim Smith’s fascination with new technology began in 1977 when he played his first computer game on an IBM 360. Since then he has written applications on everything from Osbornes to mainframes. Earning a business degree from Berkeley in Marketing and Management Science, Tim joined Ernst & Young's Advanced Technologies group in San Jose early on, consulting for Apple, HP, Sun, Seagate and a host of smaller start-ups up and down Silicon Valley.
After years in technology, and watching the onset of interactive multimedia, Tim became determined to figure out the creative side of application design. With a pack full of books he left the country to read, think, and write a business plan. 24,000 miles later he returned with (sore feet, and) a sense of what a successful new media company might look like - an aggressive blend of both creativity and technology - and founded Red Sky Interactive in San Francisco.
From its humble beginning in 1993, Red Sky grew to produce some of the most influential work in the medium, for clients including Nike, Sony, Coca-Cola, HP, Procter & Gamble, Nikon, Miller and many others. Red Sky was included in Adweek's Top 10 Interactive Agencies 3 years running, featured twice in Communication Arts , and in 2000 the company was recognized by IDEA as the 3rd most awarded interactive design firm in the world. Tim was the first interactive board member of the prestigious One Club in New York.
Red Sky was acquired by AGENCY.COM in October, 2001, and Tim turned his attention and energy to a new start-up in the interactive space. That energy however comes through in surprising ways in Tim's public presentations, which are always multimedia events and still a big part of his exploration process. As an outspoken advocate for both great design and fine engineering, Tim has been a featured speaker at many noted industry forums. He has also judged most of the major design and advertising competitions, culminating in his serving as President of the 2000 Cannes Cyber Lions jury.
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